Creating visual content for responsive spaces
Republic Services was faced with a site that lacked relevant content and had a poor overall user experience, outdated business profiles throughout print and online local directories, and a national digital media program that was in need of a massive overhaul.
Develop and design a new website
Take over all local and national digital media efforts
Website strategy focused on mobile-first approach, persona-based content and lead generation
Increase usability through an improved customer experience and to increase conversions for new service