The True Story campaign highlights the real impact AZ Blue has on Arizonans facing unexpected medical emergencies. According to a recent study, only half of Arizona residents feel confident that their health insurance would cover most expenses in a crisis. AZ Blue strives to change this reality by offering comprehensive protection against catastrophic financial loss. In fact, our coverage often pays more than 99% of hospital bills—ranging from $50,000 to over $1 million—providing our members with the security they deserve. azblue.com/truestory
107,268,282 Impressions 98.62% Video Completion Rate (VCR)
